Take A PEEK
The Proof is in the Portfolio
You want to see results before working together because you want a guarantee that you'll see a return on your investment — I totally get it. The thing is, unless you're looking to pay for fake followers and bot engagement (which won't work in your favor!), growing on social media is a long game (if someone tells you otherwise: run!).
Some brands are in a better position to see results faster because they've already built a loyal following or have a backlog of content primed to perform. But brands just starting their social media journey should keep this in mind: growth takes time! If you don't see huge results right away — don't be discouraged! High quality content + consistency = the growth strategy that applies to any social media venture.
Phew, now that we got that out of the way, you have my full permission to check me out.
SOCIAL MEDIA CASE STUDIES
Read about how these brands increased their following, conversions, and results with my social media services — from short form video and content strategy to community engagement, graphic design, and influencer marketing.
SOCIAL MEDIA CASE STUDIES
Read about how these brands increased their following, conversions, and results with my social media services.
SHEKNOWS
SheKnows is an online publication focused on parenting and women’s health. I managed their Pinterest and Instagram accounts full-time for over 18 months.
In 18 months, I helped grow their Instagram page from 40k followers to 68.5k followers
I accumulated millions of impressions on posts in 2020 compared to hundreds of thousands in 2019
My most liked post had 56.7K likes compared to 11K the year before
Propel Network
For over seven years, I've been managing PROPEL's Instagram, posting twice a day, five days a week. My role covers content strategy, caption writing, IG stories, video editing, community engagement, influencer collaborations, content ideation, and setting up Instagram lives. I also attend their events to capture footage for stories and future content, ensuring their message consistently attracts the right clientele and donors.
In seven years, I helped more than triple their followers (from 2,500 to 8,000K+)
I helped double their engagement, reach, and impressions (Example: from 27 shares being the most shares on a single post last year to 143 shares being the most shares on a single post this year. Example: from 8K impressions last year on a single post to 19k on a single post).
I helped their nonprofit gain recognition in the community, expand client outreach, and boost event attendance.
Hello Nanny
Hello Nanny is a nanny agency connecting families with top-tier nannies, family assistants, and other household services.
In just six months, I helped grow their followers by 900% (from 600 to 6,000+)
I helped quadruple their engagement, reach, and impressions. Many of their posts went viral with over one million views. Using Instagram as their main hub, I streamlined multiple marketing touchpoints—including LinkedIn, email, website, and free downloads—into a cohesive and connected strategy.
Now, Hello Nanny is a recognized agency used by dozens of families.
SEO Website Copy
SEO Writing
SEO blog posts help brands get discovered and ranked on Google.
Adina’s Jewels (Wrote SEO commerce articles)
ID Pearl (Wrote SEO commerce articles)
PODS (Wrote SEO articles)
The Knot (Wrote SEO commerce articles)
Blood + Milk Women (Wrote SEO service articles)
Luxe Goodz (Wrote SEO blog posts)
My Editorial Writing
Read selected writing spanning from 2017 until today.
Health
This Is What Mental Illness Looks Like (Glamour)
The Leopard Bikini I Swore I’d Never Wear Again (Glamour)
3 Fitness Classes to Keep you in Summer Mode (Coveteur)
What 13 Years in Therapy Taught me About Stigma (Man Repeller)
How to Talk About Your Mental Illness at Work (Health)
What Anthony Bourdain and Kate Spade Taught me About Depression (Pro Health)
I Gained 22 Pounds After Starting Anxiety Medication But I’m Happier (Blood + Milk Women)
Yes, you can be overweight and struggle with anorexia (Get Me Giddy)
I Took An Adult Sex-Ed Class As A Virgin & It Helped Loosen The Shame I Felt Around Sex (Elite Daily)
Fat-shaming at the doctors hurts patients long-term. Here’s how to choose a “weight-neutral” doctor: (Hello Giggles)
Can Gua Sha Scraping Therapy Alleviate Muscle Pain? (SHAPE)
Sites Like OnlyFans Made Sex Work Possible During the Pandemic (SheKnows)
I Have Relationship OCD (Well + Good)
OVIA Health, Orlando Health, Get Me Giddy, Healthline
Content Marketing + SEO
Mom Content Entrepreneur Rises Above Crowded MicroInfluencer Space (The Tilt)
20 Gorgeous Mother of the Bride Shoes That You'll Actually Want to Dance In (The Knot, contributed 10 SEO commerce articles)
Predictions According to Pageview Data (Taboola)
How to Reach a Technical Audience With Content Marketing
Adina’s Jewels (wrote dozens of SEO commerce articles)
ID Pearl (wrote multiple SEO commerce articles)
PODS (wrote multiple SEO services articles)
Lifestyle
I Don't Want to Marry Young (Forward)
Women in My Community Don’t Usually Move Out Before Marriage. Here’s Why I Did. (Hey Alma)
How Four Jewish Couples with Conflicting Backgrounds Make it Work (Hey Alma)
How to Avoid Diet Culture Talk on Thanksgiving (BETCHES)
Beauty
5 Things to Consider Before Recycling Your Beauty Products (Byrdie)
This Tattoo Artist Conceals Dark Circles With His Ink (BRIT + CO)
Yes, It's Possible to Overcomplicate Your Skin-Care Routine (Allure)
Politics
Mira Was Torn From Her Family During The Holocaust (Marie Claire)
How Celebrity and Fashion Insiders are Voting (Harper’s Bazaar)
Parenting
Pediatricians Say Children’s Medicine Being Confiscated at the Border (Parents)
Yes, I have Schizophrenia But I’m Still a Loving, Present Parent (Parents)
Work
I Landed My Magazine Job After Meeting the Editor-in-Chief on a Subway Platform
6 Tips for Navigating Your Religious Needs at Work (From People Who've Done It)
Everything You Need to Know Before Quitting Your Job to Go Freelance (REAL SIMPLE)
Profiles
From TV to Real Life: ‘Handmaid’s Tale’ Co-Producer Discusses Women’s Rights Issues (OBSERVER)
Meet The Berlin Photographer Using Instagram to Tell Provocative Storie (HYPEBEAST
Gregg Renfrew Profile (WORTH)